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With the Fourth of July right around the corner a reminder is going out to remind folks that more dogs are lost on this day, than any other day of the year.

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The reminder is a commercial for Link AKC, which is a GPS collar for dogs and in a genius marketing tactic, they’ve sought out the help of one of the most beautiful women in the world, none other than Kate Upton. It’s not too often you can say there’s anything remotely sexy about a commercial for a pet product. But, when Upton stars in it, it’s kind of hard to ignore it.

It’s such a good marketing ploy I don’t even own a dog and was already looking for one to buy.

Whiskey & Diamonds #vibes #whiskeywednesday #stevenmeisel #italianvogue 💗💎

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Heading to @amfar with @BelvedereVodka #cannes #belvelife @hairbyricardorojas @robertsesnek

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#turksandcaicos #funinthesun

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Caught by the perfect golden light! 🐠🐟🦐🐚🌞 @si_swimsuit @yutsai88 #fiji

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